About Us

We believe the kind of financial advice that helps wealthy families build generational wealth should be available to students, too. But most of the industry ignores students—either because they’re “not profitable enough” or because advisors are paid on commissions, not outcomes.

Hi Finance exists to change that. We’re building a new kind of financial service—one that starts with students and sticks with them for life. From day one, we break down barriers to expert advice, simplify complex systems, and help you make smart financial decisions without judgment or jargon.

Whether you’re applying for grants, building a budget, or planning for your future after graduation, we’re here to guide you through it all. Our goal is simple: help you feel confident with your money, even if you’re just getting started.

Why we started

We don’t believe in hidden fees, product commissions, or paying for something you don’t understand. That’s why we charge a flat annual fee of $1,499—and we don’t bill you upfront. You get to experience the service first, with time to explore funding options and meet with your advisor.

If you don’t receive any funding and don’t feel the service was meaningful, you can ask to cancel before your invoice is due. We’ll review those requests in good faith. No pressure. No bank shenanigans.

Our only incentive is to help you succeed. That’s why we invest early in building trust and delivering value, before you ever pay a dollar.

Transparent pricing

Trying to manage your finances as a student can feel overwhelming. There are forms, deadlines, tax rules, loan decisions, and savings goals—often all at once. Most people bounce between online tools, advisors, banks, and Reddit threads just trying to stay afloat.

With Hi Finance, you don’t have to figure it out alone. You’ll have one dedicated advisor, backed by a whole team and toolkit, to guide you through every part of your financial life—from your first grant application to your first job offer and beyond.

We don’t sell products. We don’t push investments. We only focus on what’s best for you. That means real conversations, practical tools, and a clear plan built around your life—not some sales quota. Less stress. More clarity. Real progress.

Client-first mindset

Get Started

Meet The Team

  • Zach Prusko - CEO of Hi Finance, Certified Financial Planner

    Zach Prusko

    FOUNDER & CHIEF EXECUTIVE OFFICER

  • Angelique Loesel - COO of Hi Finance

    Angelique Loesel

    CO-FOUNDER & CHIEF OPERATING OFFICER

  • Russ Dyck, CFP®

    CO-FOUNDER & CHIEF FINANCIAL OFFICER

  • Mike Lyons

    CO-FOUNDER & CHIEF TECHNOLOGY OFFICER

  • Jason Tran - Student Financial Advisor at Hi Finance

    Jason Tran

    SENIOR STUDENT FINANCIAL ADVISOR

  • Kyle Le - Marketing & Operations at Hi Finance

    Kyle Le

    PROJECT COORDINATOR

  • Gerry Perez - Student Financial Advisor at Hi Finance

    Gerry Perez

    STUDENT FINANCIAL ADVISOR

  • Yuvraj (Yuvi) Shikarwar

    STUDENT FINANCIAL ADVISOR

  • Montserrat Rodriguez

    STUDENT FINANCIAL ADVISOR